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Kriti Digital Solutions Earns National Recognition as One of India’s Most Promising IT Companies by MSME

Kriti Digital Solutions named among India’s top 5,000 promising IT companies by MSME

Agra, (Uttar Pradesh) [India], July 23, 2025: Kriti Digital Solutions, an emerging leader in specialized digital marketing for aesthetic medical practices, has been officially recognized by the Ministry of Micro, Small and Medium Enterprises (MSME) as one of India’s 5,000 Most Promising IT Companies of the Year.

Founded in 2021 by tech entrepreneur Akshay Khandelwal, the Agra-based firm carved a unique niche by exclusively serving dermatologists, plastic surgeons, and cosmetic clinics—a decision that not only positioned it as a category innovator, but also enabled struggling clinics to recover and grow during the pandemic’s most challenging months.

“While most marketing agencies treat clinics like e-commerce stores, we understood early on that patients don’t impulse-buy procedures,” said Akshay. “Our model is tailored to how aesthetic patients actually behave—cautious, research-heavy, and trust-driven.”

Turning Crisis into Opportunity

The company’s breakout moment came during the pandemic’s peak, when a prominent Delhi skin clinic—on the brink of closure after exhausting over ₹4 lakh on ineffective campaigns—turned to Kriti for help. Within just three weeks, Kriti Digital Solutions generated 80 qualified appointment requests and helped the clinic recover ₹3.5 lakh in revenue from a modest ₹50,000 advertising budget. The story quickly gained attention in medical trade media and cemented the agency’s reputation as a specialist in a difficult niche.

Built on Selectivity and Results

Kriti Digital Solutions now works with over 100 premium clinics across India and the UAE, collectively driving ₹15+ crores in patient revenue. Unlike high-volume agencies, Kriti maintains a hyper-selective onboarding policy—accepting only five new clients per quarter—to ensure focused strategy and delivery excellence.

Clients work directly with senior strategists, and every campaign is personally vetted by Akshay himself. This level of detail has led to long-term partnerships with clinics that value performance, compliance, and credibility.

“We’ve never believed in being the biggest agency—only the most trusted one,” says Akshay. “Medical professionals expect more than ad clicks—they expect compliance, empathy, and measurable results.”

Recognized Excellence and Global Vision

This MSME honor adds to the company’s growing list of credentials, including:

Akshay, who chose to build the agency from his hometown Agra rather than relocate to traditional tech hubs like Bangalore or Delhi, views the recognition as a validation of both his hometown roots and his bold decision to serve a niche often overlooked by mainstream marketing firms.

Looking ahead, Kriti Digital Solutions plans to open international offices in Dubai, the United States, and Singapore, and is currently developing proprietary practice management software tailored to aesthetic clinics, bridging the gap between patient acquisition and operational workflow.

For media inquiries, interviews, or partnership opportunities:

Contact:
Akshay Khandelwal

Founder & CEO, Kriti Digital Solutions
📧 info@kritidigital.com
🌐 www.kritidigital.com

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